Our Story - A balanced snack in an unbalanced world. – Macro Snacks

makrō’n(y)ootrēənt/ (noun)

  1. 1) a substance required in relatively large amounts by living organisms, in particular.
  2. 2) a type of food (e.g., fat, protein, carbohydrate) required in large amounts in the human diet.

Why are Macronutrients Important & What Are Their Benefits?

Everyone asks us, “why come out with a macronutrient balanced snack food?” The answer is easy, Macros are the building blocks that supply your body exactly what it needs to perform at its optimal level. Deprive your body of just one macronutrient, that spells trouble.



We know, carbs have gotten a bad rap lately. As we always talk about, fad diets have engrained (no pun intended, ok maybe intended) this misconception into most people’s mindset. Carbs are what keep your brain and muscles working at their optimal levels. Complex carbohydrates are the only carbs you should eat. They provide the major source of energy to fuel your everyday activities.


Fat makes you fat. Wrong! Eating more calories than you burn each day makes you fat. Healthy fats aid with vitamin absorption and supplies the body with essential fatty acids it can’t make on its own. Oh yeah, and it gives food flavor and texture, so you like them better!


Muscle up bro! Protein is only for bodybuilders, right? Think again. Protein doesn’t just repair and rebuild muscles, it is essential for repairing bone and skin tissue as well. Weak immune system? Protein is also used in making essential hormones and enzymes to support your immune system. High protein diets work for a period of time because the protein becomes the bodies only energy source if carbs and fats are depleted...not sustainable! All 3 macros are necessary for your body to continue to maintain normal functioning.

We’re proud of our products & we're sure you will love them.


We live a sustainable lifestyle & encourage you to do the same.

Knowledge is power, but only half the battle.

Now it’s time to take action. Macros are important for your body to perform optimally, providing you with good physical energy and sharp mental focus. It’s time to cut the fads and make macros a part of your lifestyle.


It started with us,
now it’s about You.

Macro Snacks was created to shift the norm in healthy snacking. We were fed up with dried out protein bars and other snacks that didn’t have everything a macro lifestyle can provide. Our goal was and is to create a tasty snack for all that not only has great health benefits, but tastes outstanding. And you know what? We crushed it. Or maybe crunched it? You get the idea.

Finally, a healthy snack that, above all else, tastes fantastic.

Our "Ah-Ha" Moment

Macronutrients are the building blocks for everything you want to accomplish with your body. Whether it is weight loss, weight maintenance, or muscle gain, macronutrients (carbohydrates, protein, and fats) provide your body with everything essential to hit your goals.

This macronutrient lifestyle, coupled with a regimented exercise routine, will produce far greater, long-term results than fad dieting.

Chips, it all started with chips. I love chips, I mean who doesn’t? But chips were restricting me from hitting my goals and eating the balance I was looking for. Ya know that feeling when you put them into your calorie tracker and the numbers get all jacked up?! I knew chips were holding me back, but like all love affairs, I kept justifying my chip intake.

I knew a change had to be made, so I researched “healthy chips” on this thing called Google. Lo and behold, I found protein chips, popcorn, and the like! Sweet! Awesome! I found a solution to my problem! I bought them, I tried them, meh...

Were they functional? Yes. Did they taste amazing...light bulb!

If you want something done right, you have to do it yourself.

So, I sought off on a journey to create not only protein chips, but macronutrient balanced snack chips, because I knew that the balance of these 3 macronutrients could make up for what the other products lacked in flavor AND provide more functionality for me, and you, the consumer!

Macro Snacks was born, to provide you, the consumer, with the best tasting, better for you, balanced snack on the market. Hopefully one day we can say, “and the rest is history...”

Stay Balanced,

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